A Practical Guide to Social Media Security
Your social media pages are not just content platforms anymore. They hold customer conversations, ad history, leads, and brand credibility. Losing access even for one day can stop enquiries, damage trust, and sometimes permanently affect your reputation.
At elixirmark we regularly see businesses focus on growth but ignore protection until something goes wrong. Security should be part of marketing management, not an afterthought.
Below are the essential practices every business should implement immediately.
1. Turn On Multi-Step Login Protection
Passwords alone are no longer enough. Activate two-step verification on every platform, including Facebook, Instagram, LinkedIn, and email accounts connected to them.
Use an authenticator app instead of SMS when possible and store recovery codes safely. These backup codes are often the only way to regain access if your phone is lost.
2. Never Keep a Single Owner Account
Many businesses operate with only one admin. That is a major risk.
Always assign at least one trusted backup admin through Meta Business Manager or the platform’s official access settings. This ensures account recovery if the main owner loses access or leaves the company.
3. Recognize Fake Messages and Links
Most hacked accounts are not cracked; they are tricked.
Attackers usually send messages claiming copyright violations, ad suspension, or verification alerts. Staff members click the link and enter their login details on a fake page.
Rule to follow
Platforms never ask for passwords inside messages
Always check the official domain before logging in
4. Keep Devices and Browsers Updated
Outdated systems create open doors.
Update operating systems, browsers, and plugins regularly, especially on devices used to manage ads and pages. Avoid logging in through public computers or unknown networks.
5. Use Unique Passwords and a Password Manager
Never reuse passwords across accounts. If one gets leaked, everything becomes exposed.
A password manager helps generate long, secure passwords and keeps them organised for your team.
Conclusion
Social media growth means nothing without control. One breach can erase years of brand building and customer trust. Security is not technical work it is business protection.
At Elixirmark, we don’t just manage marketing, we protect it.
Let our team audit and secure your digital assets so your brand stays online, trusted, and always in your control.
